University Presentation on Magician Leadership from Ferdinando Buscema at Stanford

Description of Stanford Entrepreneurship Video: Magic experience designer Ferdinando Buscema brings an engineer’s background and a performer’s flair to this call to all entrepreneurs to think like a magician to achieve the impossible. Drawing from a rich variety of sources including psychology, the arts, and magic performance, Buscema illustrates a new leadership archetype for the 21st century.



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