UCSF Video Description: Google Tech Talks from Dr. Michael M. Merzenich on Think Faster,Focus Better and Remember More-Rewiring Our Brain To Stay Younger and Smarter about Neuroplasticity, Memory and Human Potential.

ABSTRACT

Explore the brain’s amazing ability to change throughout a person’s life. This phenomenon—called neuroplasticty—is the science behind brain fitness, and it has been called one of the most extraordinary scientific discoveries of the 20th century.

PBS had recently aired this special, The Brain Fitness Program, which explains the brain’s complexities in a way that both scientists and people with no scientific background can appreciate.

This is opportunity to learn more about how our minds work—and to find out more about the latest in cutting-edge brain research, from the founder of Posit Science and creator of the Brain Fitness Program software, Dr. Michael Merzenich.

Michael M. Merzenich, PhD: Chief Scientific Officer Dr. Merzenich leads the company’s scientific team. For more than three decades, Dr. Merzenich has been a leading pioneer in brain plasticity research. He is the Francis A. Sooy Professor at the Keck Center for Integrative Neurosciences at UCSF. Dr. Merzenich is a member of the National Academy of Sciences. He is the recipient of numerous awards and prizes, including the Ipsen Prize, Zulch Prize of the Max Planck Institute, Thomas Alva Edison Patent Award and Purkinje Medal. Dr. Merzenich has published more than 200 articles, including many in leading peer-reviewed journals, such as Science and Nature. His work is also often covered in the popular press, including the New York Times, the Wall Street Journal, Time and Newsweek. He has appeared on Sixty Minutes II, CBS Evening News and Good Morning America. In the late 1980s, Dr. Merzenich was on the team that invented the cochlear implant, now distributed by market leader Advanced Bionics. In 1996, Dr. Merzenich was the founding CEO of Scientific Learning Corporation (Nasdaq: SCIL), which markets and distributes software that applies principles of brain plasticity to assist children with language learning and reading. He is an inventor on more than 50 patents. Dr. Merzenich earned his BS degree at the University of Portland and his PhD at Johns Hopkins.