University Panel on Online Video Revenue and Measurement Opportunities and Challenges at Columbia
Description of Columbia Business School Video: At the BRITE ’13 conference, a panel of experts in the online video space […]
Marketing
University Presentation on Building Your Action Plan for Social Media Marketing from Ric Dragon at Columbia
Description of Columbia Business School Video: At the BRITE ’13 conference, Ric Dragon, author of “Social Marketology” and CEO of
Lecture Video on The Unheard Story of David and Goliath from Malcolm Gladwell at TED
Lecture video description from TED: It’s a classic underdog tale: David, a young shepherd armed only with a sling, beats
University Lecture on Marketing from Buck Goldstein and Julia Sprunt Grumbles at UNC
University Video Description from UNC: Buck Goldstein introduces the major concepts behind marketing in an effort to highlight the importance
New Sources Of Data For Marketers from Dominique Hanssens at UCLA
University Video Description from UCLA: Professor Dominique Hanssens describes the wealth of marketing data from sources such as scanner panels