Description of Princeton Academics Video: Aaron Patzer, founder of Mint.com, shares his experiences starting with a simple idea and ending in a $170 million acquisition deal of his company with Intuit Inc.

Aaron is both the visionary and technical mind behind Mint.com, now the leading free, online money management in the US. He designed Mint.com to meet the needs of people who value the immediacy of the web, simplicity and their free time. Prior to founding Mint, Aaron was an architect and technical lead for the San Jose division of Nascentric. Before Nascentric, Aaron worked for IBM and founded two web development and online marketing companies: PWeb and International. Aaron holds an MSEE from Princeton University and a BS in computer science, computer engineering, and electrical engineering from Duke University. He has 10 patents filed or pending.

This talk was sponsored by Princeton University’s Keller Center for Innovation in Engineering Education.