A short feedback survey after a webinar, workshop, or training session tells you what to keep, what to fix, and what to offer next. The challenge is getting useful answers instead of a row of polite fours. This guide covers how to design a post-event survey people will complete, more than 35 feedback questions sorted by purpose, and sample surveys for webinars and workshops.
Principles for a Useful Feedback Survey
- Keep it short. Three to six questions for a webinar, up to ten for a full-day workshop. Every extra question lowers the response rate.
- Send it quickly. Within a few hours, or share the link in the last five minutes of the live session.
- Mix rating and open questions. Ratings give you trends. Open questions tell you why.
- Ask about behavior, not only satisfaction. “What will you do differently?” is more useful than “Did you enjoy it?”
- Act on what you learn, and tell people what changed. That improves future response rates.
Overall Satisfaction Questions
- Overall, how would you rate this session? (1 to 5)
- How likely are you to recommend this session to a colleague? (0 to 10)
- Did the session meet your expectations? (Below / Met / Exceeded)
- Was this a good use of your time? (Yes / Somewhat / No)
- In one word, how would you describe the session?
Content Questions
- How relevant was the content to your work? (1 to 5)
- Was the level of the content right for you? (Too basic / About right / Too advanced)
- Which part of the session was most useful?
- Which part was least useful, or could be cut?
- What topic did you hope we would cover but did not?
- Were the examples relevant to your situation?
Presenter and Delivery Questions
- How clear was the presenter? (1 to 5)
- How engaging was the presenter? (1 to 5)
- Did you have enough opportunity to ask questions or participate?
- Was the pace too slow, about right, or too fast?
- What is one thing the presenter could do better next time?
Format and Logistics Questions
- Was the length of the session right? (Too short / About right / Too long)
- How easy was it to join and participate on the platform? (1 to 5)
- Did you experience any audio, video, or connection problems?
- Was the time of day convenient for you?
- How did you hear about this session?
- Would you prefer future sessions to be live, recorded, or both?
Learning and Application Questions
- What is the most important thing you learned?
- What will you do differently as a result of this session?
- How confident are you that you can apply what you learned? (1 to 5)
- What might get in the way of applying it?
- What support would help you apply it?
Workshop-Specific Questions
- How useful were the activities and exercises? (1 to 5)
- Did the group work help you learn? Why or why not?
- Did you feel comfortable contributing your ideas?
- Was there a good balance between presentation and activity?
- Which activity would you keep for future sessions?
Future Interest Questions
- What topics would you like future sessions to cover?
- Would you attend a follow-up session on this topic?
- Would you be interested in a longer course or workshop on this topic?
- May we contact you about your feedback? (Optional email)
- Anything else you would like to share?
Sample Surveys
Five-question webinar survey
- Overall, how would you rate this webinar? (1 to 5)
- How relevant was the content to your work? (1 to 5)
- What was the most useful part?
- What is one thing we could improve?
- What topics would you like us to cover next?
Eight-question workshop survey
- Overall, how would you rate this workshop? (1 to 5)
- How likely are you to recommend it to a colleague? (0 to 10)
- Was the level right for you? (Too basic / About right / Too advanced)
- How useful were the activities? (1 to 5)
- What is the most important thing you learned?
- What will you do differently as a result?
- What could we improve?
- What follow-up support would help?
Rating Scales Compared
| Scale | Best for | Watch out for |
|---|---|---|
| 1 to 5 rating | Quick, familiar satisfaction scores | Answers cluster at 4 and 5 |
| 0 to 10 recommend | Tracking loyalty across many events | Needs enough responses to be meaningful |
| Three options (Too little / About right / Too much) | Pace, length, and level | Less nuance |
| Open text | Reasons, ideas, and quotes | Takes longer to analyze |
Frequently Asked Questions
How many questions should a post-webinar survey have?
Three to six is a good range. Include at least one open question that asks what to improve.
When should I send a webinar feedback survey?
Share the link in the final minutes of the session and again in the follow-up email within 24 hours. Responses drop quickly after that.
How do I get more people to complete the survey?
Keep it short, say how long it takes, give people a minute during the session to complete it, and explain how you will use the results.
Related guides: webinar follow-up email templates and webinar best practices.
